Aidan Baron, Ruth Townsend
Journal of Paramedic Practice, Vol. 9, Iss. 7, 07 Jul 2017, pp 282 - 286

Despite advances in technology being a driver of paramedic professional
development, particularly over the past decade, the introduction of new forms
of technology appears to have presented paramedics with some professional
challenges. Paramedics, pre-hospital clinicians, and ambulance service providers in
both the United Kingdom and Australia, have begun using social media technology
to communicate what they do to the general public. Unfortunately some of the
material that has been communicated appears to breach professional standards
of practice, and therefore has the potential to cause harm to the patient, the
individual paramedic, and the paramedic profession more broadly. This article will
present the rationale behind why this behaviour is unprofessional, ethically and
legally unsound, and why it must cease. We offer a tool that will assist paramedics,
and other healthcare professionals, to practise safe and professional social media
use in their workplace.

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